July 11, 2014 diamaritorres

Branding 101: Save the Date Design


Recently, I was commissioned to create a “Save the Date” for my friends Jess and Drew. They were looking for a vintage feel, with clean modern type. Luckily, they had a lovely engagement photography session and I was able to place the type treatment on various images…


I created one main type treatment, to fit the style they were looking for, and then arranged it accordingly on various photos. They’re wedding-look is maritime vintage, so the designed color schemes varied in cool and warm vintage tones…


The goal was to create many vintage-tones for each of the photo options, so they could chose a color palette that matched their wedding aesthetics best. After they reviewed their options, they decided on the perfect image! You can see the final design below. I’m very happy that my clients love their “Save the Dates” and are gearing up to share this image with all of their family and friends…



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